Last autumn the RSA launched new support to help RSA Fellows prepare and publicise crowdfunding campaigns – where people set a funding target and try to raise that money from lots of people. I recently gathered together a large group of people to feedback on our review of the first half a year of this support and see how it is relevant for different organisations.
This blog puts together the both the review in full and a quick snapshot.
This is a guest blog from Jonathan Collie FRSA who recently set up Trading Times to remodel our opportunities for retirement in the 21st century. Find out about his latest project ‘The Age of the No Retirement’, which is looking for crowdfunding support to make it a reality.
Living longer presents opportunities for all of us - the young as well as the old – for employers, for designers, for innovators. I want to get rid of unhelpful stereotypes, change the language and replace the iconography that incorrectly portray a society that is living longer as one that is old. This issue affects us all. Everyone should be involved, from every sector of society, beyond the typical policy makers, academics and the age-sector organisations.
‘The Age of No Retirement?’ is Britain’s first ever national conference to debate & revalue our opportunities in retirement. Gathering experts, policy makers, key stakeholders and the public we will explore retirement and the opportunities we can provide in an ageing, technological and engaged society.
Our conference is supported by the Department for Work and Pensions, numerous ‘ageing-positive’ organisations and multinational corporations but needs the public’s support if we are to reach our final £35000 crowdfunding target and launch at the Oxo Tower in October.
In 1754, eleven inquisitive individuals went out on a limb and decided to lend their support to a then unknown organisation that wanted to change the world.
160 years later, on 24th June 1914, those who called themselves members of the RSA, became a Fellowship, in recognition of their shared commitment and personal contribution to the RSA’s vision.
Last week, 100 years to the day, we marked the beginning of RSA Fellowship by gathering 150 of our most engaged Fellows in the Great Room to create positive social impact in real time, and award one of our most successful Catalyst ventures the RSA Fellowship Centenary Venture Award.
Prior to the event, the Catalyst panel selected three projects that had previously won Catalyst grants and had since made significant progress using the funds and support provided by Fellows. Each of the three finalists then gave a persuasive four minute pitch to the audience who was asked to vote for the project they would most like to win the award.
Whilst the votes were being counted, Charles Leadbeater, a leading authority on innovation strategy, spoke about ‘creative communities with a cause’, triggering no end of conversation around the RSA’s new, emerging world view ‘The Power to Create.’
When the results came in we were delighted to award the Centenary prize to StudentFunder, a project lead by Juan Guerra FRSA, who won over the room with his cool and convincing solution to the lack of postgraduate funding opportunities in the UK.
At present, there are no student loans available for post-graduate study or further professional education, meaning that thousands of creative individuals are unable to realise their potential and thousands of UK companies are losing this untapped talent.
The prize will give StudentFunder the benefit of a further £3,000 which will enable it to tour the UK to start new collaborations, plus it will gain extra support from RSA staff to raise its profile.
Juan was presented with the award from RSA Chair Vikki Heywood and thanked the audience for their support.
The support from the RSA fellows at the Centenary Award Ceremony is something I will never forget. I have kept the cards with their votes. And there was even more good news this week. In February, I met a 19 year old who was unemployed. He had been offered a place on a three month course after which he would be earning good money as a web developer but he couldn’t pay for the course in the first place. StudentFunder helped him pay for his course in February. Yesterday we went for breakfast and he showed me his office. He is very happy in his new job as a web developer. That’s the kind of thing that really gets me up in the morning.
StudentFunder has helped 18 people so far, but they are aiming for 100 in the next year.
The runners up for the award were Incredible Edible lead by Pam Warhurst FRSA – an idea that has grown into a nationwide movement for growing local food; and 3,2,1 Ignition* the world’s first science pop up shop that uses abandoned retail units to run workshops and change the public’s perception of science.
Although the room was filled with some truly inspirational people who have worked with and contributed to the RSA in so many different ways, the Catalyst projects stole the show.
As Oli Reichardt, Director of Fellowship asked in his recent blog, what will the next 100 years hold for the Fellowship? The answer may lie with Fellows out there on the ground, creating real world change, unafraid of the obstacles and clear in their vision. They are the future of the Fellowship and we will continue to support them in every way possible. What an exciting prospect.
Alex Barker is a Fellowship Development Coordinator at the RSA. If you would like to know more about any of the projects mentioned above, or about joining the Fellowship then get in touch – firstname.lastname@example.org
The Big Idea: this is a guest blog from RSA Catalyst award winner Ross Kemp FRSA who has created a powered quick launch, first response water craft to help lifeguards reach people quicker during beach rescue.
Speed in water rescue is everything. After just 90 seconds of inhaling water brain damage can begin to set in. After studying product design at Loughborough University and training with the lifesaving club there, I started looking into rescue equipment.
I found jet skis and small boats are great once in the water, but slow to launch. So I set about designing a quick launch powered rescue craft, which one lifeguard can pick up and throw in the water, and would provide propulsion to push through the surf and reach people in trouble quicker. Read more
Enjoy this infographic about our crowdfunding support. Needless to say, I picked up the free infographics software infogr.am from, you guessed it, a crowdfunding campaign. Three other things to explore:
- find out more and apply for support for your venture. Our next deadline is this Sunday
- browse or add to this list of social innovations that have crowdfunded (the 17 RSA Fellows and another 40 inspiring projects)
- help with our evaluation of the programme by adding a comment below and I’ll send you a 15-page review we will be preparing in late-May.
The Big Idea: a directory, advice and contacts for writers of colour to help media companies access voices that better reflect our diverse society.
“But everybody on TV is white and all the nice people are blonde.” This is the title of an article I published on www.mediadiversified.org last year. It is also a quote from the 5-year-old niece of Hana Riaz who wrote the article. In those 10 words is the reason I set up the publishing platform and diversity in media advocacy group. Alternatively Whoopi Goldberg has said “Well, when I was nine years old, Star Trek came on, I looked at it and I went screaming through the house, ‘Come here, mum, everybody, come quick, come quick, there’s a black lady on television and she ain’t no maid!’ I knew right then and there I could be anything I wanted to be.” And this is why representation matters. Hopes and dreams and the resulting opportunities in life start when young. If black and minority ethnic (BAME) children only see themselves on screen mired in stereotypes and hear themselves and the adults around them talked about in pejoratives on the radio, the windows of opportunities we create for ourselves, narrow. Read more
The acceptable face of creativity: how Media Diversified creatively challenges the “ubiquity of whiteness” in the media
A couple of months ago, I was watching music videos with friends when a band made up of Cambridge graduates came on the TV. As images of the musicians flashed in front of our eyes, someone made a “joke” about one of the non-white band members: ‘he can’t have gone to Cambridge, he’s black’. While it’s easy for some to dismiss this as a harmless aside, this one comment tells us a lot about British society. Even if a minority ethnic person succeeds at their creative endeavour (whether academic or musical), the focus is not on their talent, but the colour of their skin. Read more
Hello! I’m Ann Don Bosco FRSA. Along with fellow co-founder Polly Akhurst, I run Talk to me London, a not-for-profit that seeks to find ways to get people talking in London. Polly and I started Talk to me London because we believe in a world where people should feel able to talk to each other.
It can be hard to connect in a big city like London. It often seems like everyone is in a rush and it can be tricky to strike up a conversation. We think this is not only a shame but that it’s also having a detrimental impact on our society. We see incredibly high levels of isolation with over 25% of Londoners say they feel lonely often if not all of the time. We see London voted as one of the most unfriendly cities in the world. And we see people brush past each other and not see each other as humans. It’s because we’ve lost our sense of commonality – our community.
We want to change this. And we want to do it through talking.
We believe in the power of conversations. One conversation can make you happier. It can inspire you. It can make you understand another point of view or it can just make you feel a little less alone.
We believe in the power of conversations. One conversation can make you happier. It can inspire you. It can make you understand another point of view or it can just make you feel a little less alone. Talking is what makes us human and what enables us to connect to each other. We want to harness its power to make London a better place. We’re raising money for a Talk to me London Day in August 2014. The day aims to put the importance of talking and its link to broader social issues such as well-being and community connectedness on the agenda. On the day we’ll use badges, stunts, events, flash mobs and public art to encourage Londoners to chat to people they don’t know.
Since launching our Kickstarter campaign just over a week ago, we’ve been overwhelmed by the positive response we’ve had so far. We’ve been featured in Time Out’s blog and Kickstarter’s global newsletter. And just today a controversial piece written about us in the Guardian has prompted many people to express their opinions on the subject of Londoners not talking to each other. We’ve also received messages from all over the world, such as this one: “I love this. I’ve never even been to London, but I backed this project just now. This is a problem in many cities across the world, and it would be wonderful to start changing our culture.”
We’re now close to reaching our initial Kickstarter target, but ideally we want to reach it as soon as possible and surpass it so we can show how many people are behind this idea – and to prove to our cynical Guardian commentator that Londoners really do want to talk! With more money, we can make the day bigger and better, and truly London-wide.
We have the RSA to thank for helping us get our project of the ground. We worked with the RSA’s Connected Communities team to run a pilot project, Talk to me SE London Week, and we’re now being supported with our crowd-funding campaign through the RSA Catalyst scheme.
How you can help
What we need now is for you to join us. Show that you believe that the power of talking can make us happier, less alone and more connected. Please help us make Talk to me London Day 2014 a reality by donating and sharing our Talk to me London Kickstarter page with your friends. Thank you!
To get help from RSA Catalyst for your social venture through grants, expertise and crowdfunding visit our webpage.
Hello! I’m Mark Ashmore FRSA and I founded Future Artists where we work under the motto “Without deviation from the norm, progress is not possible”. I wanted to introduce you to a project that RSA Catalyst is helping me to crowdfund which I think totally epitomises this phrase, so hang on to your hats while I take you on a journey to a wet and windy city in the North West of England…
What if a coffee shop was able to generate £100,000 a year in grants that will enable a community to grow – enabling exploration of the arts and sciences, benefiting health and well being, and being a space to meet, share and create…? That’s our dream, and with your help, we can make this a reality…
Most high streets are full of identikit shops, repeated formula, and the same repeated sequel. When the Manchester rain beats down on its work force and the icy chills of the northern wind blows in, the high street offers little escape. For some, Starbucks and Costa Coffee’s bohemian commercialism is as offensive as the Manchester wet season itself!
Future Artists presents to you the ‘Home of Honest Coffee’, a brand new concept that we’re hoping to bring to the Manchester high street this summer. Introducing a coffee shop that’s designed to truly serve the community, not just with delicious fair trade coffee and locally produced snacks and treats, but also with opportunities for business start-ups and encouragement for network growth. Would you like a brownie with your cappuccino? Or maybe a sandwich? How about a business grant? The Home of Honest Coffee will run as a co-operative charity with profits being donated to schemes set up in the city, giving local creative and educational groups and start-up businesses the chance to thrive and develop in an otherwise unaccommodating economy.
We are fortunate in Manchester to be sharing our city with many forward-thinking ethical companies who are creative in their ways of giving something back to the community. All too often, however, these alternative venues and businesses are shoved to the quirky backstreets, overshadowed by the tax-avoiding giants. Why should the high street be dominated by corporations who care far more about their own profits than the wellbeing of the communities they inhabit?
The power is in every one of us, as we stroll down the high street, to choose where we spend our hard-earned money.
Leading up to this project, we have researched our market by hosting a variety of pop-up events in the centre of Manchester. These have included a street art exhibition, and an honesty café in which customers were trusted to sort their own payment and change. Following the success of these, our ambitions have raised and we now intend to take on the city high streets with something a little more permanent. We want to really make an impact by delivering a high street coffee shop that has community support and local improvement at the forefront of its mission. In order to achieve this, however, we first need a little bit of help and support ourselves.
We are hoping to raise capital through Kickstarter and have so far been delighted with the amazing positive responses we’ve been receiving from the general public. Please find our campaign on the RSA crowdfunding area and see how you can get involved.
If you like our idea and would like to see it succeed, help us spread the word! Use Twitter, Facebook, LinkedIn, or just talk about us with your friends or family over the dinner table. Our mission is to prove that we can choose what kind of world we live in; the power is in every one of us as we stroll down the high street choosing where to spend our hard earned money.
In addition, to help with our expansion we’re looking to significantly increase the building and catering expertise we have as part of the project team, so if you can share even just a few hours, please do get in touch on the ‘Contact me’ button on our crowdfunding campaign (click on the image to the left).
Join us for an honest cuppa and vote with your brew!
Mark Ashmore FRSA
“Without deviation from the norm, progress is not possible” – Frank Zappa
To get help from RSA Catalyst for your social venture visit our webpage
Read the RSA’s 2020 Retail report Shopping for Shared Value which argues that building a future retail model which coordinates corporate operations to maximise local social and economic impact will become a key competitive advantage in a decade in which traditional physical stores are set to experience transition and disruption
Chatting to the neighbours: makes us happier, saves lives, comes to the rescue when we lose our keys
At about 7.30am last Thursday I heard a tentative knock on my front door.
Standing on my doorstep, shivering in pyjamas and with a look of acute embarrassment on her face, was my new neighbour Carolina* from the studio flat downstairs. Her bathroom is across the hall from her flat, and she’d managed to lock herself out after going to the toilet without her keys. Critically, she had also managed to lock her keys and phone inside her flat, and was stranded in the stairwell.
I gave her my phone so she could call her office to explain that she’d be late. We have the same landlord so I called him to explain the situation, and invited her inside to wait while he drove a spare key over from Essex. I had to leave for work, but my girlfriend had a day off and so sat with Carolina for the next couple of hours and made her breakfast and tea. They chatted. They got along quite well.
The situation had initially felt all the more bizarre and awkward given that I’d only moved into the building that weekend, and had met her before this only once, as I was carrying furniture up the stairs on my moving day. I’ve lived in buildings before where I never spoke to – or even saw – my neighbours, but given that I now work on the RSA’s Connected Communities programme I thought I’d make an effort to practice what we preach, and made sure I chatted her when I spotted her. We didn’t speak about anything hugely exciting on that occasion – essentially we told each other our names and said hello – and it didn’t feel particularly important at the time. But how long would she have sat helplessly panicking in the hallway on Thursday if we had not bumped into each other and exchanged small talk earlier that week? Would she have knocked on my front door when she did, or would it have seemed too difficult to inconvenience somebody she had never met before in such an embarrassing situation?
This is partly what the founder of the Big Lunch, Tim Smit, means when he says that ‘Small talk is in fact ‘big talk’ – it’s the code or tool which enables us to overcome our shyness’. The Big Lunch have published research this month that they say shows that ‘the chattiest streets are the happiest streets’, with seven in ten people surveyed saying that simple conversations with their neighbours make them feel more in touch with their community – but with one in twenty reporting that they have never spoken to their neighbours at all. This is worrying because not having these kind of local connections might not just make us less happy – or leave us caught short when we forget our keys – but it can be highly damaging to our health as well.
Last week, the writer Will Storr wrote in the Guardian about his own reluctance to talk to the people around him, and about how he is trying to change this. Contrary to the popular image of British villagers coming together at times of adversity, he recounts being rude to an environment officer and having an argument with a neighbour who wanted to borrow sandbags during the recent flooding in Somerset where he lives. Prompted by these negative interactions he decides to learn more about loneliness and is told by a genome biologist that isolation has a similar mortality risk to smoking , and so he decides to make a conscious attempt at being friendlier to his neighbours:
‘That evening, the man fails to return my sandbags. I wonder if he might have done had I responded to him differently. Worried about the flood, which is now just steps from my door, I walk around the corner to find them being used to corral a stream of water into a bubbling drain. Under the irritated gaze of the affected homeowner, I lug them back, one by one. Then I stop and return. With a smile and an apology, I explain who I am and why I need them. We have a chat. As it turns out, he’s quite nice.’
This friendly small talk between people who live near each other are the kind of interactions that Talk To Me London, a new campaign group in the capital, want to see more of. It’s a simple aim, but we think it’s an important one and that’s why we worked with them to pilot their approach in south east London, and why we’ll be supporting them to raise funds for a city-wide launch on the RSA-curated section on the Kickstarter crowdfunding website. Watch out for that and get updates by following @talktomelondon on Twitter.
When I went back to my flat after work a few evenings ago, Carolina had left a little box of chocolates for my girlfriend and me as a thank you. Where in other places I have lived my neighbours have been strangers, now I have some form of connection with Carolina. We’ll look out for each other now and, who knows, maybe become friends. We might support each other in any future tenancy disputes about the building or the landlord. We might hit some bars to explore our new neighbourhood together. Or we might just keep a spare key for her in case she gets locked out again.
*Not her real name.