Starting up on your own is certainly no easy feat – in fact we often discuss the potential obstacles that lie ahead at the RSA’s monthly Social Entrepreneurs breakfast. However, one thing I have noticed is that the first barrier is not (as you might think) imagined lack of capital; it’s simply getting started.
Seemingly, a number of skilled, imaginative people are just unsure how or where to begin.
It wasn’t until I began working at the RSA that I fully appreciated the value of having a support structure. I thought breaking out on your own was something you should do…alone? I soon learnt that successful leaders do quite the opposite: they join a network, get training and tap into all the help that’s available.
A couple of weeks ago, we hosted an evening event at RSA House for thirty individuals currently undertaking the Clore Leadership Programme which focuses on those with experience working in the Arts, and the Clore Social Leadership Programme which is primarily for people with careers in the social sectors. We were privileged to have a mixture of current Clore Fellows join us for some drinks, networking and an historical tour of the building.
For those who don’t know, the Clore programmes are designed to develop strong leaders in the cultural and social sectors so that more individuals are better equipped to engender positive change in their communities, organisations and the world around them.
Given the electic mix of experience and knowledge in the room a number of interesting conversations were initiated – from discussing the trajectory of the Walt Disney corporation, to the role of art in school curriculums – Clore Leaders are inspiring and inspired company. For more information about the current cohort of Clore Cultural and Social Leaders you can view full profiles on the respective websites.
We were also joined by Asma Shah FRSA who spoke to the room about her social enterprise Ladies Who L-EARN. Asma demonstrates exactly how transformative the Clore programme can be. With a background in the Arts, Asma was a Clore Cultural Fellow though as she pointed out, you wouldn’t know it now as her current work sits firmly within the social sector.
Upon finishing the programme she joined the RSA Fellowship and by applying to RSA Catalyst, Asma was able to get her project off the ground. Since then she has been able to access further funding, attract more volunteers and ultimately, help more women.
Asma was keen to point out the combination of the Clore Fellowship and RSA Fellowship is a powerful one. This cannot be overemphasised. Asma began working with women in her community who had limited access to the kind of training or social capital that she had gained from joining influential, supportive networks like Clore and the RSA.
The RSA has partnered with Clore Leadership for nine years now and we continue to work together because of our mutual belief that investing in individuals is one of the fundamental ways to improve society.
Part of investing in people is offering them a framework to carry their ideas, so that getting started is never an obstacle.
Alexandra Barker is a Fellowship Development Coordiantor at the RSA
If you would like more infromation about RSA Fellowship or any of people or projects mentioned above, then contact email@example.com
Filed under: Arts and Society, Design and Society, Social Economy
The first ever unMonastery launched this month in the city of Matera, in Southern Italy. Doing something new is messy. The path is unclear, doubt is a killer, and it’s somehow never easier to quit than when you are on the verge of something real.
2014 could be the year of unMonastery, and my mission, gladly accepted, is to help shape evaluation models and metrics that help us understand what it is and if it is working.
UnMonastery is place-based social innovation that throws a group of people into one place – currently Matera – and sees what happens. It takes issues facing the whole of Europe – youth unemployment, mismatched skills, brain drain to major cities, under-utilised buildings, depleted public resources –and offers up a secular, 21st century version of the monastery. People with skills and projects to offer are housed, fed and work out of a building that would be otherwise left empty.
Best suited to areas suffering brain drain and a lack of home-grown opportunities, the ‘unMonasterians’ are tasked with working with people from the local area to develop locally specific projects that respond to local needs and assets. For me the key question will be measuring whether the project is one that both preserves the sanity of its protagonists, and can be mapped to really engage with and become embedded in its local area. Without the wellbeing of those working in it, it becomes a workhouse, without local embeddedness it becomes a fun working holiday for some super-skilled Europeans.
The Matera unMonastery is situated in the ‘Sassi’ of Matera, a ridiculously picturesque setting in the labyrinthine ancient part of the city, where, since the troglodyte era, houses have been built into the local ‘tufo’,a calcarenitic rock that comes from marine sediments. Whilst fantastic, this setting will actually prove to be one of the first challenges for the unMonastery: Matera, the people, is not Matera, the beautiful and touristy Sassi.
The Matera unMonasterians were selected through an international open call in which people were encouraged to apply for residencies in Matera with projects that responded to local needs and interests, as had been set out following a series of co-production workshops. The final team comprises of projects that take us from building functional solar-panel trackers with local young people, to setting up water-filtering systems for urban farming. The skill-set of the unMonasterians spans coders, graphic designers, illustrators, engineers, social scientists, artists. Over the next four months their projects will focus both on Matera, and on unMonastery as a venture in its own right. UnMonastery favours total, brutal, transparency: you will able to follow its progress, with everything from project plan updates to budgets available online. If at all curious, you can meet the team and ask many questions today (!) from 10am UK-time, by following the hasthtag #unmon on twitter.
Progress so far?
Due to the iterative nature of building unMonastery, it was always hard to know what it would end up being. Born as an idea in the first EdgeRyders conference in Strasbourg, it only became real when Matera – currently a candidate for European City of Culture 2019 – stepped up as a host and funder. First Materans shaped unMonstery in their understanding of what Matera’s assets, resources and needs were; then the unMonastery applicants shaped unMonasery through the projects they proposed. And now, Matera and unMonasterians – sometimes the same thing – will shape each other.
So, how will we know if it is working?
Without the wellbeing of those working in it, #unMonastery becomes a workhouse; without local embeddedness it becomes a fun working holiday for some super-skilled Europeans
The job of the unMonasterians is now to work hard and be nice to each other – not too light a request when living and working in the same space as up to ten people for up to four months.
Using metrics developed in the RSA’s Connected Communities work, I am helping them develop ways of measuring how things are going, inside and out.
1. How are you? Social change is messy, and burn-out is often the cost. The unMonasterians will be asked to measure their levels of wellbeing, and make sure they have routines that allow for some version of the five ways to wellbeing and proper sleep.
2. Do you feel part of a community? RSA Connected Communities work has really highlighted the importance of feeling part of a community, of feeling accepted where you are.
3. Do you feel supported? It is important to know that you can go to others when you need, and our social connections are often the first thing to suffer when we move around. Even for those who live in Matera full-time, their new focus could disrupt those social connections that currently help them feel well.
4. How are you and your project linking in to the local area? This is the big mama of the questions. Even if our unMonasterians are happy, bright eyed and bushy tailed, without real local engagement unMonastery is a spring-break, not a new way of working. Using social network analysis, and possibly linking to unMonasterian Lucia‘s walking ethnographies, we will be tracking who the unMonasterians are working with, how this changes, and if this goes beyond the existing contacts of our contacts. Everywhere is a bubble: a key question will be whether we can burst ours.
2014 could be the year of the unMonastery, and unMonastery could be the start of something really excellant. Please do follow unMonastery on twitter, keep up to date with what they are doing here, and join them for an online twitterstorm at 10am today!
— Edgeryders (@edgeryders) February 8, 2014
Gaia Marcus is a Senior Researcher on the RSA Connected Communities project.
You can find her on twitter: @la_gaia
The fabulous poster images are all by Anthony Burrill.
While several retailers sit reflecting on a disappointing Christmas trading period, 2014 promises to buzz with excitement about online, mobile and social network tools to get you to buy things. We’ve heard plenty about the ‘death of the High Street’; its time to contemplate the future of the ‘big box’ out-of-town superstores in the online era. Shops are about more than shopping, their advantage remains face-to-face interaction. Retailers need to make physical stores community hubs to entice shoppers, appease a restless public, and help a stretched public sector.
New research we released today suggests that a future retail model must make the most of the physical assets of large stores and their network of human relationships. A big supermarket typically hosts 200 staff and 10,000 customers every day. Physical space offers the opportunity for services and experiences which can’t be replicated online. Most important for shops, as people live more of their lives staring at screens, is human interaction. As well as sites of consumption stores are sites of social interaction and employment with a role in combating loneliness and isolation which are increasing. Our previous research found 40% of shoppers at one large DIY store talked with other customers.
With every self-service checkout there is a missed opportunity to build a relationship between staff and shoppers.
What’s in store for the store of the future? We are already seeing shopping malls, retail parks and town centres add leisure and entertainment attractions, but participants in our research wanted to see a wider range of community services offered at large supermarkets. As well as existing cafes and pharmacies, large stores have the flexibility to use space in their car parks, staff rooms and back office. Two years ago Asda started letting community groups use space in store for free; since then they’ve been used 65,000 times. In this period of public sector austerity, we’ve seen libraries and youth services shut their doors and while need for support rises. Local residents suggested to us that they wanted to see their local Asda used for recruiting volunteers, expanded health services and hosting homework clubs, art shows and sports tournaments. Successful large stores will need to be fun destinations: there could be food markets by day and drive-in movies by night in the car park.
In coming to terms with the rise of online shopping, we are not rejecting the concept of physical shopping as is frequently claimed. Rather, we are using apps and websites as a new channel to browse and buy, adapting the way that we use stores. As digital platforms which make sharing product information, comparing prices and organising consumer campaigns easier, key attributes that brands desire, like trust, must be translated to new types of customer interactions.
In reconfiguring the shop floor for the mobile-connected consumer, stores will need to differentiate themselves from competition, build loyalty and secure a reputation for being a positive force in society. Realising this prize will mean creating social value for the locally-connected citizen. We call the exploration of these opportunities ‘community venturing’. Early indications from Asda’s Community Life programme – which the RSA evaluated for its report – suggest that the most socially valuable projects will be developed in partnership between charities, public sector agencies and business.
So why should a large national supermarket care about community venturing? It gives people a range of reasons to visit a big store and deepens relationships which can generate local insight: something commercially valuable to retailers. As Campbell’s Soup is finding at their headquarters in New Jersey, engaging in community work is inspiring to employees. Perhaps most importantly, it’s in the interests of a big store to grow the social economy and help local people lead fulfilling and rewarding lives.
You can’t have a thriving store in a failing place.
In 2013 national retailers faced public and political scrutiny over supply chain practices, pay conditions and tax payments. In 2014, High Streets will continue to adapt, and new retail businesses will show us products and producers in new ways. Several recent research reviews have suggested that with coordination among stores, High Streets can harness the power and reach of online channels. Vacancy rates will stabilise in most places; independent businesses have often been first to respond to the opportunities of contemporary consumer demands whether its coffee, bike repairs, or ethical products. Internet companies, both startups and established heavyweights, will increasingly try to develop a localised retail offer. It’s up to our big national chain stores to use their local presence to beat them to it and offer us something as citizens as well as consumers.
This blog was first published on Huffington Post.
Jonathan Schifferes (@jschifferes) is a Senior Researcher working with 2020 Public Services and Connected Communities
“It’s almost as if there is this magic bullet that we all know about but [that is hard to] implement in public policy … the people around you completely condition how well you do in life, what you end up doing and how well you are feeling”
On Saturday I was invited to speak to BBC Radio Bristol’s Dr Phil Hammond about the Social Mirror project we are currently piloting in Knowle West, Bristol, with our local partner, the Knowle west Media Centre. Social Mirror is a project in which people waiting in their GP’s surgery are invited to carry out a short survey on a tablet computer that ‘diagnoses’ their levels of wellbeing and personal connectivity, and that can suggest local community prescriptions if there is a need. These community prescriptions can be anything from walking groups to Tai Chi to Woodworking.
Not for the first time, I was asked why the Royal Society for the Encouragement of Arts, Manufactures and Commerce would “be doing good work like this” quite so close to the coal face, and quite so practically. It is easy to think that hyper-local projects might be too ‘small’ to be of interest to an organisation with such international reach, but it is only through trialling out our innovations in the real world that we can allow them to take real roots.
As Adam Lent – the RSA’s Action and Research Centre Director – laid out yesterday, the RSA has hoisted a new flag: the power to Create. Adding a new ending to the French enlightenment refrain - Liberté, Fraternité! Egalité! Créativité! – our interest in the power to create helps explain why an organisation such as the RSA might be interested in connecting isolated people in Bristol to activities in their area. As I explained to Doctor Hammond, social connections – who we know, who we rely on, who we get our information from – are almost the magic bullet; a friendly elephant in the room that no-one quite knows how to operate.
The truth is that who you know massively influences who end up being, just as you influence all those around you. In our research with 3000 people in deprived areas in England, we found that people‘s social connections affected their life satisfaction and sense that what did they did in life was worthwhile. Indeed, those people who did not have people they felt close to or who did not have people that might give them small-scale, practical help or that did not have any connections in the local area, had both life satisfaction and feelings of life being worthwhile that were lower in statistically significant ways, independently of other factors. For groups that might generally be at a wellbeing risk, for example older people or single parents, we often found that social support seemed a determining factor in their subjective wellbeing being either very positive or very negative.
If we are to open up the power to create – the ability to ‘act in ways that are unique to [your] own capacities or vision’ [in a] unique, pro-active and self-determined nature’ – then we need to start paying serious consideration to the effect of an individual’s social context on their understanding of their own capacities or vision. Like Sir Young’s originally satirical understanding of the term ‘meritocracy’, the power to create is not a phrase that we can accept uncritically, even as we welcome it into the arsenal of tools that we can use when seeking to help create the world we would like to live in.
The perception of owning this power to create – the power to be an actor in your life and not merely a participant – is not as widely distributed as the ability to create is. People often need a push, a spark, a catalyst. The act of doing, of interacting, of creating implies some level of believing that you are worth it. By connecting people to others and activities in their local area, by helping them open that front door and get out there, we ultimately might be that spark.
“I can’t say enough about [the social mirror project] because it has changed my life… if I hadn’t done it I wouldn’t have known about these walking groups. After I retired I felt like a recluse, three days a week I didn’t go out of the flat. I’ve now lost a stone in weight, I can talk to people quite freely which I didn’t before… I’ve stopped drinking alcohol -I don’t need it to help me sleep as the walks tire me out.”
Social Mirror Project Participant
Gaia Marcus is a Senior Researcher on the RSA Connected Communities project, and leads the Social Mirror project.
You can find her on twitter: @la_gaia
Filed under: Design and Society, Innovation, Social Economy
This post has been re-blogged from the Nominet Trust Website
One of my favourite things is a picture of my Italian grandmother, my Nonna, when she was 20 years old. The war is over, and she is celebrating in a pleated skirt she had sown herself, whilst brandishing a sub-machine gun. Born in 1925 in a tiny hill-top hamlet north of Venice, her lifecycle takes us from the fallout from WWI, the rise of fascism as a political force, the extreme changes that faced Italy post WWII – from latrine outhouses to more cars than children in under 50 years – and the political jokers that we find ourselves with today.
The internet is some sort of magic… but it feels a very prosaic type of magic when you are 60 minutes into a trans-European phonecall trying to explain how to re-plug a router!
My nonna has worn many hats. Her dreams of being a teacher or accountant were scuppered at the tender age of 10 when her father died – malaria handing him over to pneumonia in the end. This daughter of petty bourgeoisie sharecroppers became a scullery maid then seamstress then resistance fighters’ runner then market trader. Despite being very tech-savvy for a woman of her time – good on a typewriter, she had cycled hundreds of kilometres at a time during the war and had learnt to drive very early on as one of the minority of women working after it – the computer and the internet had largely passed her by. Until now.
Now I’m networking my almost ninety-year-old Nonna up to noughties. It’s hard work. She distrusts and finds joy in the internet in equal measure. Each day is a new battle; reminding her where the skype button is, ruefully laughing each time she delightedly exclaims “I can see your face! How funny….” The internet is some sort of magic, granted, but it feels a very prosaic type of magic when you are 60 minutes into a trans-European phonecall trying to explain how to re-plug a router!
London to Milan is a very long way when it is your route to grandma. Whilst I know that she has family, friends and neighbours that support her those 782 miles away, there is always that feeling of guilt when I get up to leave. Beyond my nonna, we all know that more should be done to combat loneliness and social isolation, especially in older people. Scientists have found that feeling lonely over long periods of time can kill you: being emotionally isolated can be as fatal as smoking, and common illnesses that are made worse by loneliness include Alzheimer’s, obesity, diabetes, and cardio-vascular diseases.
We try to do our little bit to help out in the Social Mirror project: Social Mirror is a way of linking local people to local activities and groups, using local knowledge. Social Mirror is a bit like an automatic magazine quiz: you answer questions and, if you need it, social mirror can issue you with local ‘community prescriptions’ based on your interests; anything from a walking group, to a photography class and much in-between!
My nonna is something of an inspiration for the Social Mirror project. Working with the wonderful Sue at the Knowle West Media Centre we have been using the magic of the internet to ‘plug’ mainly elderly isolated people into the magic that is local community. With developer delays and all the usual jazz the project has suffered from some ups and downs, however we all agree that the initial feedback coming in makes it all worthwhile.
One elderly gentleman has even gone from being largely alone to going to multiple walking groups a week. He has been so enthusiastic about the project that he agreed to speak to the Rev Giles Fraser about it for his upcoming series – Communities through Thick and Thin. Be sure to listen out for us on the 15th December, and do tell us what you think!
Original post here
The image has been taken from this Italian history timeline.
This is a guest blog from RSA Catalyst supported West Midlands Fellow John Blewitt. He reflects on the impact of Catalyst and the new Library of Birmingham on his work to connect spaces and people with democratic actions.
Over the last couple of years I have been working closely with the library service in
Birmingham and Worcester and have been fortunate to have become a Library of Birmingham ‘Face’. The Library of Birmingham is a prestigious public project at the heart of the city centre aiming to animate the city socially, economically and politically. Architecturally engaging and ‘iconic’ in the true sense of the word, it is most importantly a major investment and commitment to the public sphere and citizens’ right to the city.
Libraries need to become event spaces for democracy, culture and learning
Public expenditure cuts have led to the closure of many libraries in the UK but these financial pressures have also coincided with a need to completely rethink the nature of public libraries as a public space and place. Mobile digital technologies, tablets and smart phones, the Internet, e-books, Twitter, Facebook and the like are shifting the way we socialize, communicate, access information and learn about the world around us. They offer us all sorts of amazing new opportunities unimaginable only a few years ago, but there are problems.
Some of those problems are well known – lack of skills or access and perhaps a growing passivity that comes with the ease of clicking here to buy, to vote or to think, or watch the aftermath of a hurricane or Strictly Come Dancing. The term ‘clictivism’ has now entered our language. In some ways, of course, it was ever thus and I’m sure there were analog equivalents.
What is really worrying is the sense that civil society needs reactivating. It needs to be given a life that is not completely composed of 0111001001111 and commodified entertainments. There has been a great deal of talk about the need for increased literacy and numeracy, social engagement in volunteering, and a more responsive political democracy and a less disaffected citizenry. The Big Society has come and gone as has the Occupy movement, the flurry of student protests over £9000 per annum fees and the urban riots that targeted mobile phone and fashionable shops.
Public libraries, a space for active debate?
We no longer seem to have spaces and places where we can come together physically, openly and freely to discuss issues and events that are in essence political. Democracy needs an informed citizenry. It needs public spaces and places that are connected to other spaces and to people as citizens who want to learn and discuss issues that are not filtered and framed by News Corporation, Google, or Jeremy Paxman. Public libraries are such places. In fact, they are one of very few public spaces and places left in our increasingly commodified and privatized world where this can occur.
Democracy needs an informed citizenry
I recently used the wonderful Library of Birmingham to run two public events supported by the RSA Fellowship and Aston University. The first was focused on the concept of resilience – a term used with increasing frequency in business, sustainable development, society, urban government and education. How the term resilience is being used was the topic of a book I recently wrote with Daniella Tilbury, which served as the basis of a genuinely interesting discussion on what we humans want to do with our future. People from business, education, charities and from the city came together on the evening of Halloween to deliberate, think and learn. It was a public event, in a public place and it was free. You can get an idea of what was discussed at the event here.
Two weeks later I ran and chaired a larger event held in the Studio Theatre at the Library of Birmingham. The topic was the future of our public services in an era of austerity and ecological limits to economic growth. The Green House Think Tank presented its views as expressed in Smaller but Better? Post Growth Public Services, and a panel consisting of Matthew Taylor (CEO, RSA), Heather Wakefield (Unison), Cllr Stewart Stacey (Birmingham City Council) and Josie Kelly (Aston University) responded energetically. However, it was the questions and comments coming from the audience that produced the most interesting and thoughtful contributions of the evening. The event lasted two hours but could have easily gone beyond. As I was preparing to leave the reasons became for this became obvious. Some departing audience members said to me, “why don’t we have discussions like this more often?”, “what are you putting on next?”, “you don’t get this on the TV” and, from one of the theatre’s A/V technicians, “that was really interesting – most things are so boring”.
Given the opportunity, the experience, the place and space for democratic discussion many people do and will engage with enthusiasm, commitment and intelligence. Far from being disaffected I believe there is actually a hunger for public spaces where public democracy can be enacted. And, public libraries offer such spaces because they are trusted, respected, neutral and, most importantly, PUBLIC. But to prosper in our consumerist digital age they need to remain public, remain relevant and remain committed to public education and public democracy. They need to become event spaces for democracy, culture and learning
As an RSA Catalyst Award winner I am concerned to connect these trusted spaces and places to a range of activities that will help engage people as citizens rather than as consumers, as active learners and as creators and producers of a vibrant civic public sphere. Public libraries are an important but threatened element of our public sphere. My Catalyst project titled Connecting Spaces and Places, recognises the very important physical spaces libraries offer can be complemented by digital technologies but cannot be replaced by them. Thus, public libraries are becoming culturally open ‘event spaces’ and they need to be promoted and used as such if they are to survive as democratic spaces.
The Library of Birmingham has a space, ‘Brainbox’, on the first floor which could conceivably be used for any creative and innovative activity. What it will be used for will be determined by the people using it. No predetermined plan, no strategy, no prescriptions but genuine innovation and free exploration. The RSA funding I received has enabled me to practically encourage people to use and view library spaces in ways they would not previously have done. It has attempted to make real that global call to make real our right to the city.
OK, my two recent events involved talking but talking is doing too as we must all talk democracy to make democracy happen. I intend to initiate other library based events, activities and hopefully exhibitions in the near future. If you want to join me and continue this debate please get in touch via email.
“The main dangers in this life are the people who want to change everything…or nothing.” – Viscountess Nancy Astor, the first woman to be seated in the British Parliament
A couple of weeks ago, I attended the graduation ceremony for fifteen female entrepreneurs who had recently completed Make it Real – a business support programme for aspiring women run by The Centre of Excellence for Women’s Entrepreneurship (CEWE) at the University of East London. Held in the impressive surroundings of the Museum of Childhood amid a live market place which allowed the finalists to showcase their work, the event saw each winner congratulated with a cheque of £2,000 to grow their business.
The ceremony kicked off with a lively speech from Lisa Burger, Head of Customer Experience at easyJet. Lisa has been with the airline right from its entrepreneurial beginnings and she outlined how this has shaped her approach to life. During her speech she passed on many words of wisdom to the audience, but there was one thing in particular that stuck in my head:
“Don’t be afraid to ask the question.”
Lisa Burger is a confident, successful woman but she was keen to relate to her (mostly female) audience and acknowledge the psychological barriers that often stop people from achieving – specifically, the fear of speaking out and being seen to be wrong.
So, honouring her request, here is the question I am slightly fearful of asking: are women inherently less confident than men when it comes to putting themselves forward and creating the career they really want?
Are women hiding away?
I am not the only one to consider this question. Since the RSA set up its Catalyst fund, it has supported ventures lead by some inspirational women and many of these have focused specifically on helping other women. Dr Catherine Fieschi FRSA was inspired to set up her enterprise – 50 Foot Women, precisely because she happened to notice a worrying trend whilst recruiting for positions in her role as Director of Counterpoint.
”While male applicants were more inclined to over-emphasise their skills and ability, the women tended to under-sell themselves -”
This direct experience was enough to merit the birth of 50 Foot Women, a mentoring scheme that she hoped would boost women’s confidence and their potential. Cooking with Mama is another Catalyst supported enterprise specifically targeting women. Set up by Jennifer Fong FRSA, the project offers cooking classes run by mothers who might otherwise be out of work or not have the confidence to return to work. The classes address both problems by employing and empowering at the same time.
Discovering a problem in your locality and working to address it is the essence of RSA Fellowship. When it comes to tackling inequality in the workplace, things are definitely changing and entrepreneurship is a big part of the equation. Unfortunately, the question of why there are less female CEOs is a highly politicised issue, and my worry is that this will lead many women (and men) who have great capacity to help, to steer clear of the problem altogether.
The lesson illustrated by our Fellows is that it pays to ask the question but not get too caught up in trying to solve the whole problem – instead, focus on what you can do, and who you can help, right now. Do not become overwhelmed by trying to change everything at once and risk changing nothing. It was not until 1928 that Viscountess Nancy Astor became the first women seated in British Parliament, yet the RSA has been offering woman a platform to participate in public life and improve society from its inception in 1754. This in turn influenced other societies to do the same and slowly, things changed.
The Fellowship continues this legacy by letting innovative people like Catherine and Jennifer change the landscape for women, one bit at a time.
If you’d like to find out more about the projects mentioned, or would like to apply for Fellowship then contact firstname.lastname@example.org. If there is someone you know who would make a great addition to the network then why not nominate them?
Alex Barker is a Fellowship Development Coordinator at the RSA, @alexandrabarke1
Filed under: Design and Society, Social Brain, Social Economy
Did you see the one about Apple Maps mistakenly directing people to drive across the runway at an Alaskan Airport? The coverage provides an indication of how much we’ve outsourced our intelligence to our smartphones, and how we are likely to erode our own intelligence as a result.
An excerpt from the BBC coverage:
“They must have been persistent,” the airport’s assistant manager Angie Spear told the BBC.
“They had to enter the airport property via a motion-activated gate, and afterwards there are many signs, lights and painted markings, first warning that aircraft may share the road and then that drivers should not be there at all.
“They needed to drive over a mile with all this before reaching the runway. But the drivers disregarded all that because they were following the directions given on their iPhones.”
So here we are in 2013. We can carry in our pocket a device which can instantaneously direct us, aided by a network of satellites we’ve launched into space above our planet, between any two points on earth. When there are glitches in this remarkable system, we appear to be losing our ability to engage our auxiliary senses of navigation. We increasingly trust our smartphones, simultaneously giving our innate sensual systems less trust in connecting to our cognitive comprehension. When people put themselves in danger, we vent anger at the technological miscues they may have received. How did people drive to airports before SatNav? We expect technology to be perfect: an upgrade to our own human fallibility.
There is a broader danger associated with the ubiquity of smartphone use. We withdraw from engaging with the places we are in and the people with whom we share them. Mobile technology enables local disconnectedness through providing a ubiquitous connection to everyone we know (and many we don’t), regardless of where we are (or where they are) in the world. As a result, our other communication skills become degraded. Smartphone users are constantly interrupted and distracted, less present in the place and the moment something that a recent Apple ad celebrates. We are unable to switch off – indeed the more technology enables us to work flexibly the more anxious we are to demonstrate to our work colleagues that we are not slacking, as the latest RSA Animate explores.
Comedian Lewis CK recently noted that constant connectivity spares us from the emptiness and sadness (and subsequent tranquillity and happiness) that we find when faced with overcoming periods of being alone. Taking notice of the world around us is one of the five “ways to well-being”.
Just walked into my neighbours house by accident while texting. I only noticed when someone called out and I looked up and saw it wasn’t my flat. Christ. - From Facebook, 26/9/13
With a phone in hand, we are less likely practice mindfulness (recognising our thoughts and feelings). And inter-personal communication skills are at risk of deteriorating as we avoid talking with neighbours or chitchatting with shopkeepers.
As Richard Sennett argues, learning to cooperate with different people, outside of your regular networks, is a key rite of passage to adulthood and civility and is contagious in a population. If that sounds too pretentious, then even on a basic level we’ve got to connect the dots: listening to others talk is the most important aspect of learning in early years. My fear is that the rising rates of social isolation, autism and technology penetration are inter-related. On the tube these days it’s becoming rude not to look at your smartphone: we can’t tolerate the gaze of fellow passengers.
I’m not saying we should give up this powerful technology. Many technological applications support local connectedness (such as Streetbank), while other applications support our offline social well-being (such as the RSA’s social mirror). SatNav gives people the confidence to navigate and explore, and mobile phone cameras empower citizen journalists across the world, but we need to know its OK to switch off and unplug. Smartphone adoption may be the most rapid technology adoption of all time – 45% of under-11s in the UK regularly use a smartphone or tablet. We need to understand the implications for public and inter-personal engagement, fast.
Consider those moments where you pause and think to yourself “this is what life is all about”. Its likely you’ll be mentally present. Think of your favourite streets, parks, squares, or bus routes. We can be entertained us for hours watching what Jane Jacobs calls the “sidewalk ballet”: an urban, social, public experience. At the height of our powers of human perception we can learn silently, discretely admiring the athleticism of streetballers and joggers, the daring of skateboarders, and the technique of a street performer. We develop visual literacy to comprehend the age of our buildings, the fashions of different generations, and the processes which clean our streets. Taking a walk, sitting on a bench or at a cafe, we guess the age of a passing infant, the profession of their parent, or simply where someone got those shoes. And we can mindread, discerning the causes of the argument between two lovers and enjoy from the deduction of awkward body language between two people that this must be a first date.
This role (sometimes termed the “flaneur” – the strolling observer) is a somewhat romantic and privileged notion, but we need to protect the time and space for activity which develops our social skills: reading other people’s faces, body language, tone of voice and emotional signals. Indeed our most skilled public servants – social workers, police officers, nurses, school teachers – recognise that inter-personal intelligence is essential in co-producing desirable outcomes, especially with vulnerable people with barriers to verbal or written communication.
The time each of us has to engage with our surroundings is precious, and the design of the spaces which surround us are often disengaging. Several initiatives have shown that often space the looks like public space is not: subject to surveillance, regulation and restrictions on use and participation. A true public space might include a shared institutional setting where we experience a base feeling of equality because we’re all accessing the same thing.
No doubt we will develop better maps, location-based apps and global 3G coverage, but we need to engage in real places to support the development of our capabilities as social creatures.
Jonathan Schifferes is a Senior Researcher in the Public Service 2020 and Connected Communities team (and does use his smartphone for Twitter).
Sarah Osei* moved to London from Uganda a number of years ago. She trained as a social worker, and currently manages a community centre which supports migrants who are at risk of violence and homelessness. She frequently travels back to Uganda where she runs a number of business and charitable projects, supporting girls to stay in education and working with women to maintain financial independence through making and selling cheese. She is just one of more than 500 people who have applied to take part in the RSA’s new Diaspora ChangeMakers programme since the recruitment process started three weeks ago.
Diaspora ChangeMakers, funded by Comic Relief and Unbound Philanthropy, seeks to identify and support a network of people from the African diaspora who are passionate about driving social change in their communities of heritage or countries of origin. The project takes its cue from the original ‘ChangeMakers’ work led by my colleague Ben Dellot in Peterborough last year, which posited that there are key individuals, rooted in their communities, who have an appetite to apply their skills to local issues. We believe that by mapping and bringing together networks of these individuals great potential for positive change can be unleashed.
The new project combines these principles with the international interest in the contribution of people in the diaspora in supporting development in their countries of origin. By identifying key ChangeMakers in the diaspora and supporting them with a programme of leadership development courses, peer support, knowledge exchange, mentoring, project development workshops and networking with our 27,000-strong RSA Fellowship, our hope is that these individuals will be able to achieve a greater impact in their various enterprises which benefit the lives of others.
But we’re not simply looking for maverick ‘community leaders’ as commonly defined. In line with our other work in the RSA Connected Communities team, we’re interested in social networks, and we want to find the individuals who seem to be in key positions of influence through having connections to different groups of people. When people apply to take part in our project, we don’t only ask them about what community work they have done in the past and what change they want to see in the future – we ask them who else they consider to be ChangeMakers. We will then contact these other people who have been nominated by others, and encourage them to apply to the programme too – and ask them to tell us about yet more ChangeMakers from their own networks. Over time, this will give us a good idea of how our potential ChangeMakers interact with each other, how they can influence others to share the burden of bringing about the change they wish to see, and how they themselves might change as a result of working with others as part of a network.
Gandhi is often quoted as saying ‘Be the change you wish to see in the world.’ But there is no specific record of Gandhi ever having said this. It is a misquote and a misconception. If we introspectively focus on changing only ourselves and assume that the world will catch up with us eventually, we are unlikely to achieve much more than misplaced self-satisfaction.
What Gandhi actually said was ‘We but mirror the world[…] If we could change ourselves, the tendencies in the world would also change. As a man changes his own nature, so does the attitude of the world change towards him […] We need not wait to see what others do.’ The key words of this passage are the ‘if’ and the ‘attitude’ of others. Completely changing the self would change the tendencies of the world, but this is difficult or even impossible to achieve on one’s own as we are but ‘mirrors’ of wider society (for more on the importance of understanding the individual as a mirror of society, read about our Social Mirror project). What the individual can do is to take a lead, without waiting ‘to see what others do’, and gradually change the attitude of others towards him or her. Once the attitudes of others begin to change, then the social world might change too. It is because of this necessity of influencing and cooperating with others that the Diaspora ChangeMakers programme focuses on networks as well as individuals, and relationships as well as leadership.
Pleasingly, we can already see some of those networks and clusters of connected people who have nominated each other as ChangeMakers. The image below is a visualisation of the applicants from the first two weeks of the recruitment period – before we had even approached the nominees of initial applicants.
Each dot is a potential Diaspora ChangeMaker who has completed our application survey, and the lines linking the dots represent connections between those people. Here is a close-up of a few of these groups of people and they are connected:
Some of these people are recent immigrants to the UK who have lived most of their lives in Africa, and some are people who were born in Britain and whose families have lived here for generations. Their careers, interests, and ambitions vary hugely. But all of them feel a personal link to the African continent in some way, and all of them are passionate about achieving social change that benefits African communities, either in the UK or in the African continent.
If you are a Diaspora ChangeMaker and want us to know about your place in this network, or if you’re interested in benefitting from the Diaspora ChangeMakers programme activities, then please complete the application survey and find out more about the programme at www.diasporachangeakers.com
*name changed in line with data protection procedures
Filed under: Design and Society, Education Matters, Enterprise, Fellowship, Innovation, Social Brain, Social Economy, Uncategorized
Building a neural net of wishes and sharing experience at the #RSARDIsummerschool filmed by Dr James Furse-Roberts
This week I returned from the 2013 RDI Summer School; an immersive, collaborative design experience created by the RSA’s Royal Designers for Industry. Held over four days at Dartington Hall, Devon, the Summer School brought together designers and others from diverse, cross-disciplinary backgrounds who could learn from each other and be inspired and empowered to think differently and creatively. During the event, the eminent designer and creative leader Michael Wolff RDI shared his favourite quote by the author and poet, Maya Angelou: “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
Having worked on six summer schools with the Royal Designers, I have observed that each event has had a dramatic or life-changing impact on those who have attended. Some of the designers leave with renewed confidence and are emboldened to take more risks, or start their own businesses. Others decide to change the way they work, become more open to collaborating, or begin a new altruistic pathway.
As we developed the 2013 Summer School, jointly directed by exhibitions and interior designer Dinah Casson RDI, and engineering designer Chris Wise RDI, we proposed the inclusion of more ‘wildcards’ in the cohort; participants who were not designers but were somehow touched by design. They might be commissioners, teachers, or civil servants. Could the summer school be as educative and transformative for them as it had been for designers?
The wildcards that were selected this year all shared a connection with the public realm; a healthcare researcher specialising in quality improvement initiatives, and a regeneration manager of a local council to name but two. Here follows a personal account of the Summer School from wildcard Owen Jarvis, a social entrepreneur and Clore Fellow, who is exploring how social leadership can learn from design:
“During my Clore year I’ve been considering how can social leaders make better use of design-thinking in shaping social and public services.
The Summer School involved a series of curated activities to allow us to meet, network, and collaborate away from work. Challenges were introduced for small groups around themes such as “us and them” and explored meanings and expressions of emotions and how these can be used as inspiration for work. These culminated in the sharing of findings, performances and art works on the final morning, with many groups working through the night to finish on time. Pleasure, creativity, play, discussion, reflection and work were delightfully intertwined for a very rich weekend.
The Royal Designers were incredibly open and generous in offering support and mentoring. Often provocative, they demanded honesty, sharper thinking and attention to detail and standards in exercises. Challenges and insights were received and respected in turn. As we moved from discussions to making objects and performances the magic started to happen. The final pieces were surprising and engaging and remarkable given the short time we had together.
So what can be taken away with reference for the social sector? Many of the challenges designers face are familiar and not specific to their profession. How big do you get before you lose the essence of what you are, how do you attract and keep talent? How do you avoid selling out to the agenda of investors in the process of growth? Over the weekend we were called upon to move away from these important but day-to-day issues to ask other broader questions.
In the same way the social sector comes back to a question of social impact, designers are also constantly returning to a question of quality and attention to detail in the pursuit of beauty. This raised some important questions for me. What is in the beauty, design and elegance of a social service and in achieving social change? Is there an aesthetic? How can organisations be designed in their own right to be things to admire? In addressing these questions, do we make a greater impact?
‘Life can be evaded, death cannot’, our final session considered. Everyone faces some apprehension and anxiety in presenting views, ideas, creations. We feel surrounded by judgement yet our real adversary is our own self. Talent that doesn’t fulfil its potential is a tragedy.
The Summer School has been one of the most extraordinary learning opportunities of my career. It has reminded me of the courage needed to step-forward and step-out and embrace the risk of failure. This has lessons for us all to reach our potential and live life fully. That is also a mark of leadership.”
Melanie Andrews is the Manager of the Royal Designers for Industry at the RSA
You can follow her @Melanie_Andrews
Event twitter hashtag #RSARDIsummerschool